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Make Your Words Matter
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Why do speakers ramble?
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Why are important emails ignored?
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Why are PowerPoint slides unclear?
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Why are charts confusing?
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Why are Zoom presentations boring?
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Why do meetings go off-course?
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Why are work chats misunderstood?
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Why didn't they respond to my presentation?
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Why didn't my idea stick?
Believe it or not, these communication failures and others typically spring from the same flaw:
They don't have a point.
Most professionals—from salespeople to scientists to CEOs—often confuse powerful points with far weaker topics, themes, observations, categories, definitions, and catchphrases—rendering themselves and these critical moments pointless.
In a lively keynote filled with actionable tips and tools, presentation coach and bestselling author Joel Schwartzberg helps professionals make their words matter by understanding, identifying, sharpening, and championing the key points they need to make.
The takeaway: Words can be heard, but points create impact, increase productivity, and maximize every external and internal interaction—which benefits everyone.